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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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In case you're wondering after our recent posts —  we don’t think digital files are the enemy! Today’s clients expect them. And we know (because digital downloads are such a popular feature in Workspace)  that for many photographers, they’re a vital part of a thriving, sustainable business — and when embraced with intention, they can enhance, not diminish,  the client experience. They are the first step in a meaningful client relationship. Today’s clients want to share, relive, and carry their memories everywhere. So think of digital To View More >>

This entry was posted in Marketing by Alexandria Baugh | Leave a Comment

When's the right time for a promotion? Certainly for the holidays — so your clients can have their  beautiful printed products under the tree for Christmas. The ultimate in personal gifts! Or when the wedding season's over — and you have time to chase past clients who're still dilly-dallying about their album. And for what purpose? Maybe to turn your social media audience into paying customers. Or lapsed enquiries into future business. Or past customers into repeat business! But once you've defined your goal, what's involved? This is our take on it, but of To View More >>

This entry was posted in Marketing by Alexandria Baugh | Leave a Comment

Tom and Lizzie Redman of Little Blossom Tree Photography love to photograph families, and chose this Q-Book Light as a studio sample. "Up until recently, Tom and I have done a few family shoots on the side of our wedding photography business - Tom and Lizzie Redman Photography. We absolutely love to take photos of family. We believe in family, and we believe it should be cherished, and memories of it held on to, so just recently we launched a family photography business called Little Blossom Tree. "We love natural, candid images, and To View More >>

This entry was posted in by Victoria Hollings | Leave a Comment

We spoke to Dan Morris Photography, based in the UK, about his wedding photography practice, some memorable moments over his career, and why he offers albums to every client. I have been photographing weddings for around six years, though this is my second year full time. I started off as 'Uncle Bob' and took my camera along to a friend's wedding, with no intention of ever becoming a wedding photographer. I posted a few images on Facebook and then two couples asked if I'd be interested in capturing their special day.  How would you describe To View More >>

This entry was posted in by Victoria Hollings | Leave a Comment

As told to Cate Scaglione - Life As Fine Art “There is a space between imagination… and attainment…that may only be traversed by… longing.” ― Khalil Gibran, Sand and Foam The story of Cindy Harter Sims is about more than going from part-time hobbyist to full time award-winning photographer. Cindy’s is a tale about longing for all that life has to offer. Photography just happened to be her way of finding it. There is something about an image by Cindy Harter Sims. It’s an inexplicable surge of emotions that make you feel as if you’re To View More >>

This entry was posted in by Cate Scaglione | Leave a Comment